When it comes to online search engines, Google remains king. Microsoft isn’t happy with this. That’s why the company launched Bing in 2009, its own search engine and a direct competitor with Google. Ever since then, Bing has gone the way of most Google-search competitors: It’s mostly an afterthought when computer users need to search the web. Most searchers still use Google for this task. Nevertheless, that does not mean that Bing offers nothing for computer users. The truth is, Microsoft did a lot right with Bing, and the search engine delivers plenty of appealing features that users shouldn’t dismiss.
Taking Another Look at Bing
When you search on Bing, you will get more information about your search results than you’ll get from Google. Bing’s results feature a left-hand navigation panel filled with Quick Tabs that enable users to focus their searches. Additionally there is a center row of search results which are grouped into logical categories. This makes it easier for users to find multimedia files or quick answers.
Bing Goes Beyond Search Results
When you search in Bing, you get more then just search results. Bing pulls up images, and videos that are relevant to your search. While Google has this function, Bing makes the navigation somewhat more user friendly. Another helpful feature is what they call Farecast Technology. This is part of the Bing Travel site and it allows users to find the cheapest airfare easily.
Bing Video Search Shines
When you are searching for videos, Bing is ahead of the game. Users can specify their desired length, size, and resolution. One other notable feature is that by simply hovering over a video, you can watch a preview of it.
These are just some of the reasons why computer users shouldn’t be so quick to ignore Bing. Yes, Google remains the go-to player when it comes to search engines. But that doesn’t mean that it’s the only choice today.
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